Our Investment Philosophy

The disciplined investment strategy and repeatable wealth management process of Ulin & Co. is an antidote to conventional industry practices and herd-like behavior. We provide a “process-driven” not “product driven” approach. Our core maxim is that “performance without process is just luck.”

Our philosophy grounded in Modern Portfolio Theory and blended with our consultative approach to asset management combine to create a fluid process for managing wealth, where individual client goals drive every decision.

We believe that asset allocation and diversification are the foundations of any long-term investment strategy to manage risk and returns. As a result, we avoid focus on market timing, sector overloading, duplication and “story stocks.”

Our belief is that it’s not by following the news-pundits, stock-picking or “timing the market” that will earn you the greatest reward, but rather “your time in the market” while employing a disciplined, less emotional wealth management approach.

As quoted by the great Warren Buffet, remember to always “be fearful when others are greedy and greedy when others are fearful.” In other words, you can pay a very high price in the stock market for a cheery consensus.

Our Investment Philosophy

Ulin & Co. follows the Markowitz Nobel Prize winning study of Modern Portfolio Theory to design a sophisticated line up of portfolios utilizing a dynamic strategic allocation strategy with a tactical overlay within each of our distinct portfolio models.

We conduct an in depth, comprehensive analysis in order to evaluate and uncover the most suitable non-proprietary investments for each sub-category utilizing both active and passive managed investments and securities.  

The foundation of our research involves both qualitative & quantitative analysis of each investment while incorporating the Morningstar Research “Pillars” of (1) Process (2) Performance (3) People (4) Parent and (5) Price along with a multitude of technical benchmark comparisons.

Our diligent investment process translates into sophisticated, quality advice to assist in building and managing portfolios designed for our clients to navigate through ongoing market conditions and their unique financial goals.

*Asset allocation does not ensure a profit or protect against a loss.

  “To achieve satisfactory investment results is easier than most people realize; to achieve superior results is harder than it looks.” –Benjamin Graham

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 Portfolio Construction

Key Investment Concepts